One sheet, every framework
All 93 frameworks with a short explanation of each, laid out as a single landscape poster. Print it or save it as a PDF.
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Useful Consulting Frameworks
A field reference for consultants.
93 frameworks across 7 categories.
Strategy 22
Corporate strategy and competitive advantage
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Ohmae's 3C Model Explore
In Ohmae's 3C model, strategy has to hold the company, the customer, and the competition in view at the same time.
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Bowman's Strategy Clock Decide
Bowman's strategy clock is eight competitive positions based on price and perceived value, beyond the generic strategy choices.
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Resource-Based View Explore
The resource-based view looks for competitive advantage in resources the firm already holds, rather than in the market position it picks.
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Core Competencies Decide
The core competencies framework finds the deep proficiencies that are hard to copy and that can be reused across more than one product.
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SPACE Matrix Decide
The SPACE matrix places the firm in an aggressive, competitive, conservative, or defensive posture.
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Scenario Planning Explore
Scenario planning builds several plausible futures and stress-tests a decision that has to survive more than one of them.
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Balanced Scorecard Align
The balanced scorecard turns a strategy into measures across finance, customers, internal process, and learning and growth.
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Hoshin Kanri Deliver
Hoshin kanri is a planning cadence that connects company goals to the daily work of individual people.
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Three Horizons of Growth Design
The three horizons of growth balance the current business, emerging opportunities, and bets that could replace both.
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Greiner's Growth Model Explore
Greiner's growth model is six stages of organizational growth, and the crisis that has to be resolved before the next stage.
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PESTLE and Its Extensions Explore
PESTLE scans political, economic, social, technological, legal, and environmental forces, including the ethical and geographic extensions.
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BCG Growth-Share Matrix Decide
The BCG growth-share matrix sorts business units by market growth and relative market share into stars, cash cows, question marks, and dogs, to decide where cash should go.
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GE-McKinsey Nine-Box Matrix Decide
The GE-McKinsey nine-box matrix rates each business on industry attractiveness and competitive strength, then sorts it into invest, hold, or harvest.
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Porter's Five Forces Explore
Porter's five forces explain how profitable an industry can be from rivalry, the power of buyers and suppliers, and the threats of new entrants and substitutes.
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Porter's Generic Strategies Decide
Porter's generic strategies are cost leadership, differentiation, or focus. A choice of how to compete, with a warning about getting stuck in the middle.
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Porter's Value Chain Explore
Porter's value chain splits a firm into the activities that create value, so cost and differentiation can be traced to where they come from.
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Ansoff Matrix Decide
The Ansoff matrix is four routes to growth from existing or new products in existing or new markets, each carrying a different level of risk.
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SWOT Analysis Explore
SWOT analysis sets internal strengths and weaknesses against external opportunities and threats. It earns its place only when it ends in choices.
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VRIO Framework Explore
The VRIO framework tests whether a resource is valuable, rare, costly to imitate, and backed by an organization able to capture what it is worth.
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Playing to Win Decide
Playing to Win is five linked strategic choices: the winning aspiration, where to play, how to win, the capabilities required, and the management systems behind them.
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OKRs Align
OKRs are objectives and key results: a few goals per period, each with measurable outcomes that show whether it was met.
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Blue Ocean Strategy Design
Blue ocean strategy uses a strategy canvas and four actions to change what an industry competes on and reach demand nobody is serving.
Problem solving 12
Problem solving, logic, and communication
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SCQA Align
SCQA is situation, complication, question, answer: a structure for proposals and executive summaries.
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Cynefin Framework Explore
The Cynefin framework sorts a situation into Clear, Complicated, Complex, or Chaotic, and changes how you respond.
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OODA Loop Deliver
The OODA loop is observe, orient, decide, act: a fast cycle for decisions that have to be revised as the situation moves.
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Kepner-Tregoe Decide
Kepner-Tregoe is a sequence for gathering information, comparing alternatives, and examining risk before a decision.
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Design Thinking Design
Design thinking is empathize, define, ideate, prototype, and test, so a solution is shaped with the people who have to live with it.
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First Principles Thinking Explore
First principles thinking takes a problem down to the constraints that are actually true, then builds up from those.
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Six Thinking Hats Decide
The six thinking hats look at one decision from separate stances, including facts, feelings, caution, and creativity, instead of mixing them into one argument.
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TRIZ Design
TRIZ uses recurring principles of invention to get past trial and error when a design faces a contradiction.
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Issue Trees and MECE Explore
Issue trees break a question into branches that do not overlap and together cover it, so each one can be tested and assigned.
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Fishbone Diagram and 5 Whys Explore
The fishbone diagram and 5 whys lay out the possible causes of a problem by category, then keep asking why to reach the cause worth fixing.
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Pareto Analysis Decide
Pareto analysis ranks causes by size to find the few that account for most of the effect. The 80/20 rule, applied to data.
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Pre-Mortem Decide
A pre-mortem assumes the project has already failed and asks the team to explain why, while the plan can still change.
Markets 12
Marketing, sales, and pricing
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Diffusion of Innovations Explore
The diffusion of innovations describes how an idea spreads, from innovators and early adopters through the majority and on to laggards.
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Brand Equity Explore
Brand equity is how awareness, associations, perceived quality, and loyalty add up to a brand people will pay for.
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The Challenger Sale Deliver
The Challenger Sale is a business-to-business approach that teaches, tailors, and takes control of the commercial conversation.
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Miller Heiman Strategic Selling Align
Miller Heiman strategic selling is a way through a large sale in which several buyers do not share one motive.
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Price Elasticity of Demand Decide
Price elasticity of demand is how much quantity demanded moves when the price moves.
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Marketing Funnel Explore
The marketing funnel is the drop from awareness toward advocacy, used to see where prospective customers leave.
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Net Promoter Score Deliver
The net promoter score is promoters minus detractors, used as a proxy for loyalty and for the likelihood of a recommendation.
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Segmentation, Targeting, Positioning Decide
Segmentation, targeting, and positioning divide a market into segments, choose which ones to serve, and define the place the offer should hold in those customers' minds.
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Marketing Mix (4Ps and 7Ps) Design
The marketing mix is product, price, place, and promotion, extended with people, process, and physical evidence for services.
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Crossing the Chasm Decide
Crossing the chasm is the gap between early adopters and the pragmatic majority, and the narrow beachhead strategy used to cross it.
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Customer Lifetime Value Decide
Customer lifetime value is the margin a customer is expected to produce over the relationship, used to set what winning and keeping them is worth.
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MEDDIC Deliver
MEDDIC is metrics, economic buyer, decision criteria, decision process, identified pain, and champion: a checklist for qualifying a complex sale.
Organization 14
Organization, culture, and change
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Galbraith's Star Model Design
Galbraith's star model aligns five choices in organization design: strategy, structure, processes, rewards, and people.
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Nadler-Tushman Congruence Model Explore
The Nadler-Tushman congruence model reads performance from the fit among the work, the people, the structure, and the culture.
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McKinsey Influence Model Align
The McKinsey influence model treats role modeling, understanding, formal mechanisms, and skill building as the conditions of a change that sticks.
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Bridges Transition Model Align
The Bridges transition model follows the psychological path through an ending, a neutral zone, and a new beginning.
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Burke-Litwin Model Explore
The Burke-Litwin model shows how leadership, culture, systems, and other factors connect in transformational and transactional change.
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Tuckman's Stages Explore
Tuckman's stages are forming, storming, norming, performing, and adjourning: a map of how a group becomes a team, and then ends.
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RACI Align
RACI names who is responsible, accountable, consulted, and informed, so a piece of work has one owner.
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Hofstede's Cultural Dimensions Explore
Hofstede's cultural dimensions compare cultures on dimensions such as power distance and individualism, often when two organizations have to work as one.
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Competing Values Framework Design
The competing values framework places culture on two axes: flexibility against stability, and an internal focus against an external one.
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McKinsey 7S Framework Explore
The McKinsey 7S framework checks the fit among strategy, structure, systems, shared values, style, staff, and skills.
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Kotter's 8 Steps Deliver
Kotter's 8 steps are a sequence for leading large change, from creating urgency to anchoring the new ways in the culture.
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ADKAR Align
ADKAR is awareness, desire, knowledge, ability, and reinforcement: the stages each person passes through before a change takes hold.
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Stakeholder Mapping Align
Stakeholder mapping places the people around a decision by power and interest, so engagement goes where it can change the outcome.
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9-Box Talent Grid Decide
The 9-box talent grid plots people by current performance and future potential to guide development, succession, and retention decisions.
Finance 9
Finance and valuation
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DuPont Analysis Explore
DuPont analysis breaks return on equity into profit margin, asset turnover, and financial leverage.
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Altman Z-Score Explore
The Altman Z-score is used to estimate the risk of bankruptcy within about two years.
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Activity-Based Costing Explore
Activity-based costing assigns overhead through the activities a product actually consumes, so reported profit sits closer to real profit.
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Discounted Cash Flow Decide
Discounted cash flow values a business from the present value of the cash it is expected to produce.
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Weighted Average Cost of Capital Decide
The weighted average cost of capital is the firm’s average cost of financing across debt and equity.
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Economic Value Added Decide
Economic value added is operating profit after a charge for the capital used to produce it.
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Price-Volume-Mix Analysis Explore
Price-volume-mix analysis splits a change in revenue or margin into the parts caused by price, volume, and mix, so the story behind the number is clear.
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Break-Even and Contribution Margin Decide
Break-even is the volume at which contribution covers fixed cost, and contribution margin is the margin each unit adds toward it.
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NPV and IRR Decide
NPV and IRR are two decision rules from discounted cash flow: the value an investment adds today, and the return at which it breaks even.
Operations 12
Operations, supply chain, and manufacturing
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SIPOC Explore
SIPOC is a one-page view of a process: suppliers, inputs, process, outputs, and customers.
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PDCA Deliver
PDCA is plan, do, check, act: the basic cycle of continuous improvement.
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Total Quality Management Deliver
Total quality management is an organization-wide approach to quality, aimed at long-term customer satisfaction rather than inspection at the end.
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Overall Equipment Effectiveness Deliver
Overall equipment effectiveness is availability times performance times quality: a measure of how much of a machine’s scheduled time becomes good output.
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SCOR Model Design
The SCOR model is a reference for supply chain performance across plan, source, make, deliver, return, and enable.
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Kraljic Matrix Decide
The Kraljic matrix sets a purchasing posture from profit impact and supply risk: routine, leverage, bottleneck, or strategic.
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Economic Order Quantity Decide
Economic order quantity is the order quantity that minimizes the combined cost of ordering and holding inventory.
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5S Deliver
5S is sort, set in order, shine, standardize, and sustain: a method for keeping a workplace orderly enough to see problems.
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DMAIC Deliver
DMAIC is define, measure, analyze, improve, control: the Six Sigma cycle for reducing variation in a process.
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Value Stream Mapping Explore
Value stream mapping maps how material and information move through a process, and separates value-adding time from the seven kinds of waste.
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Theory of Constraints Decide
The theory of constraints finds the one constraint that limits throughput, and organizes the rest of the system around it.
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A3 Problem Solving Deliver
A3 problem solving is one sheet that holds the problem, the analysis, the countermeasures, and the follow-up, written to be discussed and revised.
Innovation 12
Innovation, product, and digital
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Business Model Canvas Design
The business model canvas is one page for partners, activities, resources, the value proposition, relationships, channels, segments, costs, and revenues.
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Value Proposition Canvas Design
The value proposition canvas matches a customer’s jobs, pains, and gains with the product’s pain relievers and gain creators.
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Lean Startup Deliver
Lean startup is build, measure, learn: short cycles used to cut the risk of building something the market does not want.
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Doblin's 10 Types of Innovation Design
Doblin's 10 types of innovation extend innovation past the product itself, into the profit model, network, structure, process, channel, brand, and related types.
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Wardley Mapping Decide
Wardley mapping maps a value chain by how evolved each component is, from genesis to commodity, so a shift can be seen before it arrives.
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Hype Cycle Explore
The hype cycle traces a technology from the trigger, through inflated expectations and disillusionment, toward broader productive use.
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Agile, Scrum, and SAFe Deliver
Agile, Scrum, and SAFe are iterative ways of building software and digital products, from a single-team practice to a scaled system.
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Product Life Cycle Explore
The product life cycle is introduction, growth, maturity, and decline. The stage changes what marketing, investment, and product work are for.
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Jobs to Be Done Explore
Jobs to be done asks what progress a customer is trying to make, and what they hire a product to do, to explain why people buy and switch.
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Kano Model Decide
The Kano model sorts product features into basics, performance features, and delighters by how each one moves customer satisfaction.
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Stage-Gate Deliver
Stage-Gate runs product development as stages separated by go or kill decisions, so investment grows only as uncertainty falls.
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MoSCoW and RICE Prioritization Decide
MoSCoW and RICE are two ways to choose what to build first: must, should, could, or won't, or a score from reach, impact, confidence, and effort.